http://www.incredibox.fr/en/#/application
(I am giving this product a 5 because despite the fact that I think my bollocks might fall off, they are now completely hairless.)
Incredibox
Shells social advertising backfires
On the slight chance that something does go wrong, Shell's spill cleanup plan is second to none. No one has yet fully determined how to clean up an oil spill in pack ice or broken ice—but that too is exactly the sort of challenge we love.
Classic - but I reckon its a piss take....